Product Management

Product Research & Strategy

The Big Picture. With daily demands of managing a product portfolio, it’s difficult to find time for strategy. My consulting services give you a jump start by conducting and summarizing research on markets, industries, and competitors.

 

Beta Programs

Iterative Development & Early Customers.  With critical B2B features, a beta program can validate an MVP before launch. I managed a client’s SaaS beta that led to an optimized data security feature with satisfied customers. As a result, the feature launched to positive press with multiple public case studies.

Customer Discovery & Validation

Need Identification & Solution Fit. Innovators are passionate about their ideas, and love to speak with potential customers. To avoid common pitfalls, it’s crucial to follow a neutral script and analyze the data without confirmation bias. Available consulting services include mining my 1000+ contacts for potential customers,  scripts, interviews, and summary reports.

Roadmap Planning

Planning Ahead. In an agile world, it’s difficult to step back from continual sprints to spend time on bigger picture roadmap planning. I help clients on a quarterly or annual basis to develop and refine product roadmaps based on research, strategy, and backlog prioritization.

 

Agile Product Ownership

Prioritization & Results.  Agile product development is key to be responsive to market changes and customer needs. I am certified as an Agile Product Owner, and have led successful scrum teams ranging from onsite teams to teams co-located in different countries.

 

Product Lifecycle Management

Maximizing Returns. From concept through retirement, managing products requires evolving strategy and attention to detail.  My consulting services will help you to build new products or maximize return from maturing products, freeing your team to focus on the lifecycle stages that best fit their skills.

 

Product Management Kudos

“Sabra is one of the most highly skilled and well-rounded product managers with whom I’ve ever worked. She has all the tools, knows when to use them, and consistently demonstrates the right combination of tenacity and organization to make things happen.”

VP Product & Marketing, SaaS and mobile app startup

“Sabra’s work was a prime example of the Pareto principle as applied to getting the most important work done with the least resources. She was self motivated and well organised, working diligently to understand her products and ensure goals added value to the company. She maintained composure and persisted against adversity when dealing with difficult outsourced providers and developers.”

Sr. Development Manager, consumer website and API startup

“Sabra is a highly respected and accomplished leader with a successful track record of managing a wide variety of products and projects. She excels by utilizing her comprehensive background of industry leading experience in product management, strategy, and marketing. Sabra’s commitment to innovating & championing process/product improvements has consistently led to both immediate & long term product success.”

Data Product Manager, consumer website and API startup

“Sabra is very organized, thorough, and a valued member of any project team. She is professional in all her actions and in all communications. It would be a pleasure to work with Sabra again, given the opportunity.”

Program Manager, online SMB marketplace

“Sabra impressed both customers and co-workers with her thoughtful, complete and considered approach to problem solving. She was tireless in bringing a project to satisfactory conclusion – even in the face of difficulties. She is insightful, balanced, and patient but never loses sight of desired goal. She is an effective communicator and easy to work with.”

VP, Sales, SaaS and mobile app startup

“Sabra excels at product and program management. Her management skills made projects go smoother and improved overall quality. Her knowledge of the industry and the application was impressive. Even with difficult and trying projects, it was always a pleasure to work with Sabra.

System Administrator, consumer website and API startup

“Sabra is an insightful Product Manager and uses her robust set of skills and tool sets to achieve a full product life cycle and development to its completion and success. In working with Sabra, I have found that a stone is never left unturned.”

Sales Engineer, SaaS and mobile app startup

“Sabra is a very detailed marketing/product support professional that is dedicated to driving results for any organization.”

Sales Director, SaaS and mobile app startup

“I appreciated Sabra’s style of product management. Sabra always took the time to answer my questions, trained me on the different solutions, made sure that I was informed about new and upcoming releases. She is very knowledgeable about the target and the industry players. She is a team player and I would enjoy working with her again.”

Regional Sales Director, SaaS and mobile app startup

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